Actionable Benefits
- Develop a roadmap for incorporating Bluetooth Electronic Shelf Labels (ESLs) into wider ESL and smart retail portfolios.
- Identify ESL partners across the value chain, including chipset vendors and ESL solution providers across different regions.
- Create a strong go-to-market strategy around limitations of existing solutions and address key challenges for Bluetooth ESL adoption.
Research Highlights
- Discussion of ESL and smart retail market drivers.
- Analysis of ESL technologies and vendor ecosystem.
- ESL use cases by vertical.
- Retail ESL benefits and ESL market evolution.
- Discussion of the Bluetooth ESL standard and what it will bring to the ESL market.
- Total ESL and Bluetooth ESL market forecasts.
- Strategic recommendations on how to build success in the ESL market.
Critical Questions Answered
- What is the addressable market for ESLs?
- What does the market need to do to accelerate adoption?
- Who are the leading vendors in the ESL ecosystem?
- How will the arrival of the Bluetooth ESL standard impact the ESL market?
- What are the opportunities for Bluetooth ESL over the next 5 years?
Who Should Read This?
- Wireless connectivity Integrated Circuit (IC) vendors.
- ESL vendors.
- Smart retail and Internet of Things (IoT) platform solution providers.
- Retail system integrators.
- E-commerce companies and brick-and-mortar retailers.
- Supply chain managers and executives operating in the retail space.
- Beacons and proximity service solution providers.
Companies Mentioned
