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Augmented Reality Market Data Overview: 4Q 2024

Price: Starting at USD 1,950
Publish Date: 22 Dec 2024
Code: PT-3167
Research Type: Presentation
Pages: 21
Actionable Benefits

Actionable Benefits

  • Understand the growing potential of “no display” glasses in both consumer and enterprise sectors, enabling organizations to plan for the adoption of these new devices.
  • By analyzing the rebalanced shipment forecasts and sector-specific revenue changes, businesses can make informed decisions on their investments in Extended Reality (XR).
  • Strategic use of Augmented Reality (AR) in training and guidance, providing actionable insights for enterprises looking to optimize their workforce.
Research Highlights

Research Highlights

  • A focus on the increasing adoption of AI-first no display glasses, expected to dominate the consumer market and influence the broader XR sector, particularly in terms of accessibility and cost-effectiveness.
  • Insights into revised forecasts, particularly the shift in the consumer vertical due to the lower cost of no display glasses, and its impact on revenue expectations for both consumer and enterprise markets.
  • Highlighting the adjustments in AR hardware and software, with particular attention on how AR advertising and content development are evolving.
Critical Questions Answered

Critical Questions Answered

  • How do no display glasses impact the adoption rate of AR and XR technologies across verticals?
  • What are the key factors driving the shift in consumer adoption of Artificial Intelligence (AI)-first glasses, and how will this affect the overall XR market?
  • How can enterprises best leverage AR for use cases such as training and assistance, considering the reduction in pricing for no display glasses?
Who Should Read This?

Who Should Read This?

  • Companies producing wearable tech will gain value from understanding the rise of no display glasses, which are likely to drive future demand.
  • Organizations in sectors such as manufacturing, construction, and healthcare, where AR is increasingly being used for training and guidance, will benefit from insights into XR adoption trends and cost efficiencies.
  • Firms developing AR applications and content gaining insight into the shifting market needs, for more affordable, lower-impact devices gaining traction among consumers and businesses.

Table of Contents

Key findings

What's New

Methodology

Significant Forecasts