RELATED SERVICE:
Extended Reality (XR) Markets
Actionable Benefits
- Evaluate the market transition to the cloud and its impact on hardware and services.
- Size the market opportunity for key Media & Entertainment (M&E) markets, the buildup to the metaverse (consumer), and digital advertising.
- Assess the progress of the consumer metaverse and compare these developments to conventional M&E market segments.
- Identify key players and types of digital services for bundling or value-added packaging.
- Examine shifts in business models (Subscription Video on Demand (SVOD), Television on Demand (TVOD), and Ad-Based Video on Demand (AVOD)), and the distribution channels, including new market elements and revenue tied to the metaverse (virtual spaces).
Research Highlights
- Market sizing (revenue), market shares, and forecast for social media.
- Market sizing (revenue, users, SVOD subscriptions), market shares (revenue, SVOD subscriptions), and forecast for online video segmented by business model: SVOD, TVOD, Electronic Sell-Through (EST), and AVOD.
- Market sizing (revenue), market shares, and forecast for search and display advertising.
- Market sizing (revenue and users), market shares (revenue), and forecast for video game software and services.
- Market sizing (revenue and cloud gaming users) and forecast for cloud gaming.
- Market sizing for digital advertising by type
- Market sizing for virtual spaces (revenue).
Critical Questions Answered
- What is the overall size of the online video market today and through 2030?
- How does the buildup to the metaverse impact the consumer marketplace for digital content and services?
- What is the market opportunity for other M&E segments outside of video (e.g., social media, digital advertising, gaming, and virtual spaces)?
- Who are the key players and services in these markets?
- How many streaming SVOD subscriptions are there?
Who Should Read This?
- Mobile network and pay TV operators looking to bundle services to reduce churn, differentiate services, add additional value, and reinforce new technologies or premium tiers of service.
- Companies supporting cloud infrastructure, video workflows, and hardware manufacturers/suppliers in the M&E market.
- Companies evaluating the impact and market potential of the metaverse in the consumer content and services markets.
- Cloud and fixed/mobile/edge network companies evaluating the evolving digital content and services landscape to assess market needs and demands.